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Hiring qualified people has always been difficult. It is now, it has been in the past and it will
be in the future.
More than being a problem, it is a structural challenge for companies, as it is also to find customers, both a consequence of the natural law of the marketplace. In fact, both challenges go hand in hand, because people are a source of competitive advantage for organizations and it is this strength the one that generates sales, among other factors.
The main cause of this challenge to become a problem occurs when we think only in terms of business, without putting the workers at the corresponding level, considering that a person is not a merchandise or a product, placing in first place the company strategy.